Escada Cherry in the Air

Escada Cherry in the Air Perfume

Escada Cherry in the Air - eau de toilette for women

Cherry in the Air by Escada - "ESCADA Cherry in the Air is a light and airy reinvention of cherry that captures the irresistible quality of the fruit while simultaneously reflecting the carefree 'joie de vivre' that is synonymous with ESCADA. Such delightfulness is achieved through an unexpected combination of juicy red fruits and an addictive marshmallow accord - the perfect blend of youthfulness and gourmand pleasure, made for sharing." --escada.com

Perfume House Escada
Introduced January 2013 (Limited Edition)
Tagline Anticipate the joyful days of summer with new ESCADA Cherry in the Air.
Scent Classification Fruity Floral
Perfumer --
Fragrance Notes Top - black cherry, raspberry, mandarin
Heart - marshmallow, gardenia petals, coconut orchid
Base - sandalwood, suede accord, oakwood
Package Designer P&G
Print/TV Campaign --
Available Products Escada Cherry in the Air - Eau de Toilette 1oz, 1.7oz, 3.4oz / $-56-74
Escada Cherry in the Air - Body Lotion 5oz

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Escada Cherry in the Air website

perfume advertising campaign


Escada Cherry in the Air fragrance
Escada Cherry in the Air Fragrance
Escada - Jan 2013
Escada Cherry in the Air perfume
Escada Cherry in the Air Perfume
Cherry in the Air Escada perfume
Cherry in the Air Escada Perfume
Cherry in the Air Escada fragrance
Cherry in the Air Escada Fragrance
Escada Cherry in the Air perfume bottle
Escada Cherry in the Air Eau de Toilette
Escada Cherry in the Air body lotion
Escada Cherry in the Air Body Lotion

more fragrance details


Escada Cherry in the Air Limited Edition
Anticipate the joyful days of summer with new Escada Cherry in the Air.

Cherry in the Air is the enchanting new, limited-edition spring/summer fragrance from ESCADA -- an irresistible scent inspired by the unmistakable, fresh and sweet scent of blossoming cherries.

Source: www.facebook.com/ESCADA (March 2013)


ESCADA Cherry in the Air
Anticipate the joyful days of summer with new Escada Cherry in the Air.

Cherry in the Air is the enchanting new, limited-edition spring/summer fragrance from ESCADA -- an irresistible scent inspired by the unmistakable, fresh and sweet scent of blossoming cherries. As the first fruit of summer, a glimpse of cherries ripening in the trees instantly awakens the delightgul anticipation of long, warm, carefree days ahead. So colourful and delicious, thier enticing aroma stimulates the senses, conjuring youthful daydreams of cycling with friends through the orchards of southern France and feasting on a fruit-laden picnic basket under a canopy of bountiful cherry trees. ESCADA Cherry in the Air features a captivating blend of succulent red fruits and addictive gourmand notes that ignite your zest for life and trigger the same joyful contemplation of fun-filled summers as flourishing cherries.

Scent - ESCADA Cherry in the Air is a light and airy reinvention of cherry that captures the irresistible quality of the fruit while simultaneously reflecting the carefree 'joie de vivre' that is synonymous with ESCADA. Such delightfulness is achieved through an unexpected combination of juicy red fruits and an addictive marshmallow accord -- the perfect blend of youthfulness and gourmand pleasure, made for sharing.

Top Notes -- The scent opens with enticing top notes of black cherry and juicy raspberry, brimming with summer ripeness, while a hint of underlying mandarin leads an energising burst of citrusy freshness.

Heart Notes -- In the heart, the lightness of gardenia petals is enriched with the gourmand creaminess of coconut orchid and warm vanilla. Blending with the tempting marshmallow note, which is built around a flavour molecule, this playful accord gives the fragrance its unique character.

Base Notes -- In the dry-down, comforting sandalwood, oak and musks blend with a creamy white suede accords that reinforces the alluring nature of the scent.

Source: www.escada-fragrances.com (March 2013)


perfume editorials

Escada Cherry in the Air Perfume editorial
Marie Claire - May 2013
Escada Cherry in the Air Perfume

Escada Cherry in the Air EDT, $74 (macys.com)

Beauty - Nouveau Niche
Here, cult fragrances from houses both small and large:

Arquiste Anima Dulcis EDP, $165
Bottega Veneta Eau Legere EDT, $90
Escada Cherry In The Air EDT, $74
Frederic Malle Dries Van Noten EDP, $265
Gucci Guilty Black Pour Femme EDT, $56
Guerlain Eau de Lingerie EDT, $98
Jo Malone London Osmanthus Blossom Cologne, $110
Juicy Couture Couture La La EDP, $90
Kenzo Amour I Love You EDT, $56
Krigler Schone Linden 05 EDP, $185
Thierry Mugler Alien Aqua Chic EDT, $85

("Nouveau Niche." Marie Claire May 2013: 80)

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