Estee Lauder Pleasures Bloom

Estee Lauder Pleasures Bloom Perfume

Estee Lauder Pleasures Bloom - eau de parfum for women

Pleasures Bloom by Estee Lauder - "Enjoy life's simple pleasures. Fresh Violet Flower and vibrant Pink Peony sparkle in a field of colorful petals and luscious fruits. Breathe in a refreshing burst of sparkling, mouth-watering Pink Grapefruit and ripe, luscious Raspberry, all with an uplifting yet modern feel. Revel in the sumptuous harmony of elegant Rose and intoxicating Jasmine. Spicy Green Lily and juicy Lychee add a crisp vibrancy to a playfully feminine heart. A touch of Patchouli brings warm femininity while creamy Vanilla, and soft Musk create a sensation of enveloping comfort and lingering bliss." --esteelauder.com

Perfume House   Estee Lauder
Introduced July 2010
Tagline Enjoy life's simple pleasures.
Scent Classification Fruity Floral
Perfumer Karyn Khoury
Fragrance Notes Pink Grapefruit, Violet Flower, Raspberry (top);
Spicy Green Lily, Lychee NP, Pink Peony, Rose, Jasmine (heart);
Vanilla, Patchouli, Musk (base)
Package Designer --
Print/TV Campaign Hilary Rhoda (model, 2010) Craig McDean (photographer);
Constance Jablonski (model, 2011)
Available Products Estee Lauder Pleasures Bloom - Eau de Parfum 1.7oz ($55); 3.4oz ($75)

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Pleasures Bloom: premiered 2010
Luscious. Vibrant. Playful.

Enjoy life's simple pleasures.
Fresh Violet Flower and vibrant Pink Peony sparkle in a field of colorful petals and luscious fruits.

Fragrance Type: Luscious Fruity Floral

Notes of Pleasures Bloom:
Top Notes - Pink Grapefruit, Raspberry, Violet Flower
Middle Notes - Rose, Jasmine, Lychee, Pink Peony
Bottom Notes - Patchouli, Vanilla, Musk

Inspiration
"For the first time, there is a fragrance that unfolds like a flower in the warmth of the sun, surrendering its scent little by little." --Evelyn H. Lauder

The Story of Estee Lauder pleasures bloom
Estée Lauder pleasures bloom was created for today's woman, who wants to escape the pressures of everyday life and smell the flowers. The fragrance draws inspiration from the clarity, femininity and dewy floracy of the original pleasures, but is distinct as a vibrant, fruity floral, exuberant and vibrant. Breathe in a refreshing burst of sparkling, mouth-watering Pink Grapefruit and ripe, luscious Raspberry. Revel in the sumptuous harmony of radiant Pink Peony and more.
Source: esteelauder.com, June 2011.

Burst Into Bloom: The Inspiration
Inspired by simple pleasures. Feminine, luscious, exhilarating. Playful and fun. A celebration. Bursting with energy, laughter and life.

Petal by Petal
You're Luscious. You're Playful. You're Vibrant. You're Ready to Bloom.

New Estee Lauder pleasures bloom is a radiant burst of fresh vibrant, joyous sensations and impressions. Every note adding its fruity floral pleasures to the others to create a totally feminine, totally modern bouquet.

Luscious Fruits - Pink Grapefruit, Raspberry, Lychee
Show your flirty, girly, fashionista side. Shopping till you drop with friends on a Saturday afternoon.

Playful Florals - Violet Flower, Green Lily, Pink Peony
Capture your sunny, easy-going, casual side. Playing frisbee in the park in your favorite blue jeans.

Vibrant Musk - Musk, Vanilla, Patchouli
Celebrating your fun, life-of-the-party side. Bursting with energy and life. Warm, delightful and always full of suprises.
Source: esteelauder.com/pleasuresbloom, June 2011.

Fragrance Advertising Campaign


Pleasures Bllom Estee Lauder fragrances
Estee Lauder Pleasures Bloom - Eau de Parfum
Estee Lauder, Constance Jablonski 2011
Pleasures Bllom Estee Lauder fragrances
Estee Lauder Pleasures Bloom - Eau de Parfum
Estee Lauder, Hilary Rhoda 2010
AFFILIATE LINKS
Estee Lauder Pleasures Bloom

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