Givenchy Play for Her

Givenchy Play for Her Perfume

Givenchy Play for Her - eau de parfum for women

Play for Her by Givenchy - "Givenchy has created a radiant floral fragrance with warm, woody tones, a seductive fragrance that uses its boldness to surprise and captivate. A woody, fruity floral aromatic fragrance. A sparkling fragrance, Play for Her Eau de Parfum radiates smiles and freedom, leaving a delicate musky imprint on the skin." --parfumsgivenchy.com

Perfume House   Givenchy
Introduced October 2010
Tagline The new fragrance for her.
Scent Classification Woody Floral Fruity
Perfumer Emilie Coppermann and Lucas Sieuzac
Fragrance Notes Pink Peppercorn, Magnolia, White Peach, Bergamot, Tiare Flower, Sweet Pea, Magnolia, Amyris Wood, Sandalwood
Package Designer Serge Mansau
Print/TV Campaign Justin Timberlake and Noot Snear (models), Tom Munru (photographer)
Available Products Givenchy Play for Her - Eau de Parfum 1.0oz ($50), 1.7oz ($68), 2.5oz ($80)

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Givenchy Play for Her website

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Play for Her - Wanna live? Just Play!
When the Play man and woman play together.

HER
She is 'Play'... because all eyes are on her when she enters a room.
She thinks 'Play'... She loves surprises and is curious about everything.
She lives 'Play'... she is spontaneous, always ready to seize the moment.

HIM
He is 'Play'... because he exudes a charisma that is his alone.
He thinks 'Play'... because he is a player who likes to take risks.
He lives 'Play'... which means he lives life by his own rules.
He is independent and ready to explore new horizons. For him, playing is synonymous with discovery.

TOGETHER
They escape together to a world of playful fun. A dare, a desire...
Regardless of the risks, they leap without a care in the world. No hesitation, no regrets.
There's never a dull moment between them - just pure energy.
They approach every challenge as a team and together they can take on the world.

Smell It!
Givenchy has created a radiant floral fragrance with warm, woody tones, a seductive fragrance that uses its boldness to surprise and captivate. This new fragrance comes in two variations created around a common spirit. The Eau de Parfum is a delicate echo of the Eau de Parfum Intense.

Eau de Parfum: A woody, fruity floral aromatic fragrance A sparkling fragrance, Play for Her Eau de Parfum radiates smiles and freedom, leaving a delicate musky imprint on the skin. Eau de Parfum Intense: A woody, ambery floral aromatic fragrance A warm fragrance, Play for Her Eau de Parfum Intense exudes a dark sensuality with the promise of exhilerating playtime.

Touch It!
Designed to play: A new must-have item, a technological go-anywhere gem! The most digital of all Givenchy bottles has been reinvented in a feminine version.

Its dress code? Ultra-pure, contemporary, gently rounded lines, and refined details evoking a piece of silver jewellery.
Feminine and deliciously sophisticated. For Play for Her, Serge Mansau designed a high-tech object of desire, echoing the Play bottle and radiating elegance and femininity. The new essential item for today's woman, Play for Her is easily slipped into her bag to be carried wherever she goes. There are two colour variations: sassy pink for Play for Her Eau de Parfum, and bold purple for the Eau de Parfum Intense.

Source: www.givenchyparfums.com (Nov. 2011)


perfume advertising campaign


Givenchy Play for Her fragrance
Play for Her, Eau de Parfum - Givenchy
Givenchy - Marie Claire, Jan 2011
Givenchy Play for Her perfume
Givenchy Play for Her Perfume
Givenchy
AFFILIATE LINKS
Givenchy Play for Her

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