Gucci Guilty Black Pour Homme

Gucci Guilty Black Pour Homme Perfume

Gucci Guilty Black Pour Homme - eau de toilette for women

Gucci Guilty Black by Gucci - "Life is thrilling and meant to be lived to the fullest. Gucci Guilty Black: indulge in your deepest desires." --gucci.com

Perfume House   Gucci
Introduced February 2013
Tagline --
Scent Classification Woody
Perfumer --
Fragrance Notes Top - green coriander, lavender
Heart - orange flower, neroli
Base - patchouli, cedarwood
Package Designer P&G Prestige. Same bottle as origial, with black case and green glass.
Print/TV Campaign Chris Evans and Evan Rachel Wood (model, actors), Mert and Marcus (photographers)
Available Products Gucci Guilty Black - Eau de Toilette 1.7oz, 3oz / $62-80
Gucci Guilty Black - EDT Travel Spray 1oz / $53
Gucci Guilty Black - After Shave 5oz / $59
Gucci Guilty Black - All Over Shampoo 5oz / $33

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Gucci Guilty Black Pour Homme
Gucci Guilty Black is a daring new chapter in the Guilty fragrance story. The Guilty Black protagonists bring out each other's most extreme sides. Apart, they are exceptional. Together--unsurpassable.

For Him
Gucci Guilty Black Pour Homme is a confident, seductive fragrance that evokes youth and masculinity.

The woody scent instantly captivates the senses with invigorating herbal top notes of green coriander and lavender. Stimulating middle motifs of orange flower and neroli fuse with rich, verdant aromatics to create an entrancing atmosphere.

The fragrance is grounded with a patchouli base, the hallmark of Gucci fragrances. When blended with a lavishly textured cedarwood, it takes on an alluring, energetic intensity.

Design
The original Gucci Guilty fragrance bottle design took inspiration from the House's iconic interlocking G motif. Gucci Guilty Black pushes this concept even further. Highlighting the logo with colored glass, and setting it off with black, the flacon is where tech inspiration meets high style.

"I wanted to create a provocative design for Guilty Black, yet also build on the now iconic packaging of Guilty," says Gucci Creative Director Frida Giannini. "We added an evocative red glass for the female fragrance, green for the male, as a tribute to the timeless Gucci web stripe."

Ad Campaigns
Renowned fashion photographers Mert & Marcus continue their collaboration with Gucci in this campaign.

In this chapter of the Gucci Guilty story, the lovers are seen in a series of provocatively sensual images. Their skin is bathed in washes of red and green light, recalling both the House's iconic signature web and the vibrant colors of the fragrance bottles. The final effect is thrilling and contemporary, sure to draw in a new generation of Gucci fans.

Mert & Marcus explain: "We see the couple at night, in flagrante, washed in electric green and red neon. The aura is raw and compelling. Very modern, very sexy, very Gucci."

Souce: www.gucci.com (Mar. 2013)

Advertising Campaign


Gucci Guilty Black Pour Homme fragrances
Gucci Guilty Black Pour Homme Fragrance
Gucci - Evan Rachel Wood and Chris Evans, Feb 2013

Gucci Guilty Black Pour Homme cologne
Gucci Guilty Black Pour Homme Cologne
Gucci - Chris Evans and Evan Rachel Wood, Feb 2013

Gucci Guilty Black perfumes
Gucci Guilty Black Perfumes
Gucci - Evan Rachel Wood and Chris Evans, Feb 2013

Gucci Guilty Black fragrances
Gucci Guilty Black Fragrances
Gucci - Evan Rachel Wood and Chris Evans, Feb 2013

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Gucci Guilty Black Pour Homme

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