Lacoste Joy of Pink

Lacoste Joy of Pink Perfume

Lacoste Joy of Pink - eau de toilette for women

Joy of Pink by Lacoste - "Inspired by a Curacao cocktail, Joy of Pink is colourful, sparkling and full of energy. Bursting with a lively citrus blend of grapefruit and Blue Curacao, this is truly an exotic fragrance, providing a vibrant femininity that defines freshness and jumps for joy."  --lacoste-parfums.com

Perfume House   Lacoste
Introduced October 2010
Tagline --
Scent Classification Fruity Floral
Perfumer --
Fragrance Notes Top - grapefruit
Heart - peony, curacao cocktail
Base - cedarwood
Package Designer --
Print/TV Campaign Alexa Chung (model), Paul Gore (photographer)
Available Products Lacoste Joy of Pink - Eau de Toilette 1.6oz, 3oz / $59-75
Lacoste Joy of Pink - Shower Gel, Lotion, Deodorant
Lacoste Joy of Pink fragrance collection

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Lacoste Joy of Pink website

perfume advertising campaign


Lacoste Joy of Pink perfume
Lacoste Joy of Pink Perfume
Lacoste - Alexa Chung, Feb 2010
Lacoste Joy of Pink perfume
Lacoste Joy of Pink Fragrance
Lacoste - 2010

More Fragrance Details


Lacoste Joy of Pink
Scent
Top Notes -- Luminous citrus graces the top note of the fragrance, bursting with the zest of fresh grapefruit and brimming with vibrant energy, providing a vibrant femininity that defines freshness and jumps for joy.
Heart Notes -- A soft Peony and the exotic scent of a Curacao cocktail form the heart of the fragrance, blended together to create a youthful and innocent femininity.
Base Notes -- Precious Cedarwood gives Joy of Pink its musky smoothness and forms the suave dry-down of the base notes.

Packaging
The Bottle Design - The Joy of Pink bottle is the expression of joyfulness and happiness a la Lacoste. The bright and flashy pink colors refrect the outburst of energy and spontaneity of girls having fun. The elegant, iconic bottle shape, with its pink luminous cap and gentle glowing sides, illustrate the radiating energy girls show when they're together with their best friends, making our Pink girl the life of every party.
The Outer Package Design - The Joy of Pink outer pack is creative, new and bold, with colourful details and prominent Lacoste branding. The serene movement of the textural ribbon is both elegant and light, while the bright pink colors are both girly and fun.

Range
The Joy of Pink fragrance range comes in a variety of sizes to suit your specific needs. The exotic scent is also available in an invigorating Shower Gel and a nourishing Body Lotion.
Perfume 15ml, 30ml, 50ml, 90ml
Shower Gel 50ml, 150ml
Body Lotion 50ml, 150ml

Source: www.lacoste-parfums.com (June 2012)

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