Y Eau Fraiche - fragrance for men

Y Eau Fraiche by Yves Saint Laurent is a new fresh citrus fragrance for men. This "exhilarating and fresh interpretation" of the original Y for Men cologne includes bright notes of frozen lemon blending into geranium with a cedarwood base. The perfume bottle is updated with a gradient frosted finish and a white cap. This masculine scent was launched in 2020 as an eau fraiche. Maroon 5 frontman, Adam Levine, models for the fragrance advertisement campaign.

Yves Saint Laurent Y Eau Fraiche
Yves Saint Laurent Y Eau Fraiche
Fresh Citrus
Top notes - Frozen lemon, pepper, ginger
Heart notes - Geranium, lavender, mint, juniper berries
Base notes - Cedarwood, frankincense

Launched - March 2020

Yves Saint Laurent Y Eau Fraiche - new fragrance details

Y Eau Fraîche is the exhilarating and fresh interpretation of the Y signature. The sharpness of lemon is enhanced by a subtle note of geranium and grounded by cedarwood, forming a fragrance that radiates coolness. The new Y bottle features a gradient frosted finish and crowned by a snow-white cap, encapsulating an icy shot of freshness. Lemon, Geranium, Cedarwood, Fresh, Bold."

(Source: yslbeautyus.com, Apr. 2020)

Yves Saint Laurent Y Eau Fraiche fragrance

The new Yves Saint Laurent Y Eau Fraiche fragrance is available in an Eau Fraiche spray, $95 for 3.4 oz. and $77 for 2 oz. (Nordstrom, Sephora)

Yves Saint Laurent Y Eau Fraiche Fragrance Ad

Singer, song-writer, and Maroon 5 frontman, Adam Levine stars in the fragrance ad campaign.

View the video commercial


Note: Eau Fraiche in French translates to "Fresh Water" in English.


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