Jeanne Lanvin Perfume

Jeanne Lanvin - eau de parfum for women

Jeanne Lanvin perfume by Lanvin - "Jeanne Lanvin, an encounter, a delicious, magical olfactory meeting based on berries. Jeanne Lanvin elegantly and lightly embodies the Lanvin woman, who is decidedly young and romantic. The quintessence of femininity. A modern and daring fragrance, Jeanne Lanvin, is deliberately gay, floral and luscious, with its joyful notes of raspberry and blackberry, underscored by delicate musk." --lanvinparfums.com

Perfume House Lanvin
Introduced July 2008 (France; USA Sept. 2008)
Tagline The perfume of an encounter...
Scent Classification Fruity Gourmand
Perfumer Anne Flipo
Fragrance Notes Blackberry, pear, citron, raspberry, white freesia, peony, musk, sandalwood, amber
Package Designer Alber Elbaz (Lanvin art director)
Print/TV Campaign Ali Michael (model), Luciana Val and Franco Musso (photographers)
Available Products Jeanne Lanvin - Eau de Parfum 1oz, 1.7oz, 3.4oz
Jeanne Lanvin - Shower Gel 5oz

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As Irresistible as a Pretty Pink Dress
This perfume is an ode to the visionary founded and designer, Jeanne Lanvin, a celebration of the House's feel for fashion. Alber Elbaz set the tone: the perfume and its vial were to be as irresistible as a pretty pink dress. A dress that can be worn with the greatest of ease, bringing joy, humour, candour and a certain he ne sais quoi to the wearer's step.

The perfumer Anne Flipo based her creation on the perpetually seductive musk, with a sweet blackberry and pear top note that leads into a heart made of raspberry, pink peony, crystallized rose and white freesia. It is a definitively fruity, floral, and joyous, stimulating all the senses.

Alber Elbaz dressed his vial in a soft pink tulle ribbon. A master's touch. A gros grain label that resembles those used on Lanvin's dress collections. Jeanne Lanvin's name emerges out of the transparency in decorative stitching. Alber Elbaz designed the vial like an imaginary dress for the lady who will wear the scent.

The lid is stamped with the Paul Iribe's now legendary image of Jeanne Lanvin and her daughter Marguerite: an ultimate gesture of affection and respect.
Source: www.lanvin.com (Oct. 2011)


perfume advertising campaign


Jeanne Lanvin perfumes
Jeanne Lanvin Perfume
Lanvin - Ali Michael, 2008

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