Burberry Body Perfume

Burberry Body - eau de parfum for women

Body by Burberry - "An effortlessly sensual, feminine fragrance with an eclectic combination of refined ingredients. Top notes of fresh green absinthe, illuminating peach and delicate freesia. Floral heart notes of natural rose absolute, iris and warm sandalwood. Base notes of woody cashmeran, creamy vanilla, amber and musk." --www.burberry.com

Perfume House Burberry
Introduced September 2011
Tagline --
Scent Classification Floral Woody Amber
Perfumer Michel Almairac
Fragrance Notes Top - Green absinthe, peach, freesia
Heart - Rosa absolute, iris, sandalwood
Base -Cashmeran, vanilla, amber, musk
Package Designer Multi-faceted glass bottle with rose gold colored embossed check lid.
Print/TV Campaign Rosie Huntington-Whiteley (British actress), Mario Testino (photographer), Christopher Bailey (director)
Available Products Burberry Body - Eau de Parfum 2.8oz ($95), 2oz ($75), 1.1oz ($55)
Burberry Body - Eau de Parfum Intense 2.8oz ($115), 2oz ($85)
Burberry Body - Body Oil 2.8oz ($50)
Burberry Body - Body Milk 2.8oz ($50)

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Burberry Body website

perfume advertising campaign


Burberry Body Burberry perfume for women
Burberry Body Perfume for Women
Burberry - Rosie Huntington-Whiteley, Allure May 2012
Burberry Body Burberry fragrance for women
Burberry Body Fragrance for Women
Burberry - Rosie Huntington-Whiteley, 2012
Burberry Body Perfume
Burberry Body Perfume
Burberry - Rosie Huntington-Whiteley, Sept 2011
Burberry Body Perfume Ad
Burberry Body Perfume Ad
Burberry - Rosie Huntington-Whiteley, Vanity Fair Oct 2011
Burberry Body Fragrance Ad
Burberry Body Fragrance Ad
Burberry - Rosie Huntington-Whiteley, Glamour Oct 2011
Burberry Body Burberry perfumes
Burberry Body Eau de Parfum
Burberry - Rosie Huntington-Whiteley, Sept 2011
Burberry Body Burberry perfumes
Burberry Body Eau de Parfum
Burberry - Oct 2011

perfume editorials


Burberry Body Perfume
Glamour Magazine - May 2012
Burberry Body Perfume

Summer's So Close We Can Smell It
Shut your eyes and think of summer. Are you dreaming of a beach day? Fresh-cut flowers? A night under the stars? Yeah, there's a perfume for that! Find yours here.

If you love the woods - Craving a camping trip? Look for notes of moss, pine, cedarwood, or sandalwood.

Burberry Body Mist ($50 for 2.8 oz.; burberry.com)

Perfumes referenced in article (woods):
Ralph Lauren The Big Pony Collection for Women #2
Curve Appeal
Dior J'adore Eau de Toilette
Yves Saint Laurent Y
Burberry Body

(Siegel, Holly. "Summer's So Close We Can Smell It." Glamour May 2012: 282)


Burberry Body Perfume
Redbook Magazine - May 2012
Burberry Body Milk

5 Tricks to Smell Gorgeous - The right fragrance can lift your mood, entice your guy, and boost a blah workday. Just follow these steps to find a scent even a perfume-phobe would love.

Still Nervous?
Instead of wearing full-on fragrance, buy a body lotion from a perfume collection and smooth it on only your arms or decolletage. Burberry Body Milk, $50.

Perfumes referenced in article:
DKNY Be Delicious
Demeter Baby Powder
Sarah Jessica Parker Lovely
Prada Candy
Marc Jacobs Lola
Burberry Body
Yves Saint Laurant Parisienne

(Mueller, Cristina. "5 Tricks to Smell Gorgeous." Redbook May 2012: 60)


Burberry Body Perfume
Marie Claire Magazine - May 2012
Burberry Body Perfume

Beauty Awards - Prix d'Excellence de la Beaute 2012
International perfume winners, chosen by a panel of MC editors.

Best Bottle
Burberry Body Eau de Parfum Intense, $115.

Why We Love It
Designer Christopher Bailey conjured up this elegant, sophisticated flute with the aim of creating an "iconic" bottle. Mission accomplished.

Perfumes referenced in article:
Chanel No19 Poudre
Prada Candy

(Dupre, Isabel. "2012 Beauty Awards." Marie Claire May 2012: 132)


Burberry Body Perfume
InStyle Magazine - Nov. 2011
Burberry Body Perfume

Sexy doesn't have to scream
It can be triggered by surprise or contradiction. For our new scent, Burberry Body, for example, we created a blend of sensual English white rose with darker aromas of musk and amber. The idea is essentially "sugar and spice makes everything nice." --Burberry's Christopher Bailey. "The thing about perfume is that when you take everything off, you still have perfume on. That's sexy!" Burberry Body eau de parfum, $95/2.8 oz.; burberry.com.

(Rubenstein, Hal. "Designer Focus - Burberry's Christopher Bailey." InStyle Nov. 2011: 129-130)


Burberry Body Perfume
Seventeen Magazine - Nov. 2011
Burberry Body Perfume

Bold Attitude
Consider this your instant confidence booster. Passionate scents like peach and freesia will make you feel fearless. Burberry Body Eau de Parfum, $75 for 2 oz., burberry.com.

(Gray, Meredith. "Love is in the Air." Seventeen Nov. 2011: 140)


Burberry Body Perfume
Allure Magazine - Oct. 2011
Burberry Body Perfume

Warm Body - Burberry gave the trench coat its sex appeal, and now it's doing the same for the English rose with its newest fragrance, Body. "Fashion and fragrance are inextricably linked -- they both reflect your attitude, spirit, and character," says Christopher Bailey, chief creative officer. "I love it when you feel people's character through what that wear." Here, Bailey dissects his first scent. The Bottle: "I refer to Burberry as this multifaceted diamond, and I wanted that to be reflected in the packaging. The bottle is shaped like a crystal -- I like the idea that it can stand up and lie down." The Rose-Gold Lid: "Rose gold is warm and works with the outer packaging's nude shades." The Notes: "It is fresh and floral at first, with English rose and iris. But it gets sexier and muskier the longer it is one your skin, as the sandalwood and amber come through." The Feeling: "The trench is a diverse piece, and I wanted our signature fragrance to be the same. Like a trench coat, it can make you feel very sexy and confident, or protected if you're feeling vulnerable." The Application: "A woman should wear fragrance whenever she feels the sexiest. For some, that's on their shoulders and neck, while for others, it may be their belly or hair." The Face: Transformers: Dark of the Moon star Rosie Huntington-Whiteley is the spokeswoman. Bailey says, "People know Rosie as this strong woman, but she's also very delicate."
(Trench, Brooke Le Poer. "Beauty Reporter." Allure Oct. 2011: 84.)


Burberry Body Perfume
Harper's Bazaar Magazine - Oct. 2011
Burberry Body Perfume

Scents We Love
Fall's prettiest designer fragrances are rich in blends, using floral nots of jasmine, rose, and violet warmed up by sandalwood and musk. Best for Day: Bottega Veneta ($95).

Best for Night: Burberry Body ($75).

Best for Weekend: Diane by Diane von Furstenberg ($85).

(Parness, Alexandra. "Best Beauty: What's New." Harper's Bazaar Oct. 2011: 238.)


Burberry Body Perfume
Marie Claire Magazine - Oct. 2011

Beauty Designer Dossier
Celebrating a decade at the creative helm of Burberry, Christopher Bailey unveils the perfume counterpoint to the iconic trench. For Christopher Bailey, creating a fragrance goes beyond fashioning something that just smells good. "No matter what you're designing, you always have to have the same three elements," he explains. "It needs to touch you on an emotional level--you know, sing to you; it has to look beautiful; and it has to be functional." He would know: In addition to directing the design of 60 clothing and accessories collections (Burberry Prorsum, Sport, and Brit, to name a few), Bailey oversees the brand's architecture (the stores, the spectacular-yet-understated London HQ) and progressive digital concepts. "I'm lucky that I can play with all the worlds that excite me," he adds. Here, Bailey gives us a glimpse of what inspired him--for his new scent and beyond.
The Perfume - "With Burberry Body [Eau de Parfum Intense, $115], I wated to develop a signature scent that epitomizes the brand. It's like the trenchcoat. It represents the core of everything we do, the Britishness--when the historic and classic clash with the rebellious and artistic."
The Bottle - "It's a jewellike piece of glass. I wanted it to be nude and feel like the body--kind of like it's wrapped in a trenchcoat. The box even has a sueded finish."
Smells Like... - "It's sexy, smoky, sultry through notes like sandalwood, musk, and amber. It's also delicate and feminine--thing English rose and iris."
The Body - "Rosie Huntington-Whiteley epitomizes Body in many respects. She's a sexy, strong, confident woman, but when you get to know her, there's this really soft, girly, fun side that's disarming. She's so comfortable with who she is."
Listening to Now... - "Misty Miller, Life in Film; I just did something on Burberry Acoustic with Keane in Beijing. The Feeling will be the soundtrack to the Body campaign. All the music I use is British."
Luxury is... - "Inclusivity. I hate the word exclusive. I don't find it defines modern or luxury or special. I would much rather people feel comfortable and invited."
(Chu, Ying. "Style: Beauty Designer Dossier." Marie Claire Oct. 2011: 138)


Scent & Style - Meanwhile, at Burberry, Christopher Bailey is introducing a limited-edition trench to accompany the launch of the white English rose-infused Body -- the idea being: You really don't need anything under that trench except perfume. And why not? -- Body Conscious: Burberry Body.
(Brown, Sarah. "Beauty - Fragrance: Scent & Style." Vogue Sept. 2011:606-612.)


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