Cosmopolitan Magazine – Perfume Ads, December 2010
A study in advertisements, perfume ads and celebrity endorsements in Cosmopolitan Magazine’s December 2010 issue.
Cover Model: Julia Stiles (Actress)
Perfume Advertisements:
- Dolce & Gabbana – Light Blue / Light Blue Pour Homme
- Lancome – Tresor (Penelope Cruz) ~lancome.com
- Michael Kors – Very Hollywood
“Introducing the new sparkling eau de toilette. Available at Sephora.” - Donna Karan – Be Delicious / Be Delicious Fresh Blossom ~dkny.com
- Thierry Mugler – Womanity ~womanity.com
- Juicy Couture – Viva La Juicy ~juicycouture.com
- Coach – Poppy (scent strip)
- Estee Lauder – Sensuous Noir (scent strip)
“Scensuous After Dark – The new fragrance for women. Intensely rich. Mysteriously seductive. A deep heart og Molten Woods, Creme Noir, and Patchouli, surrounded by night-blooming florals.” - Halle Berry – Halle / Halle Pure Orchid ~halleberryfragrances.com
- Marc Jacobs – Lola ~lolamarcjacobs.com
- Dior – J’adore (Charlize Theron) ~dior.com
- Nautica – Nautice Pure (men) ~macys.com
- Vera Wang – Princess (Zoe Kravitz) ~verawangprincess.com
- McGraw – McGraw Silver (Tim McGraw) ~timmcgrawfragrances.com
- Britney Spears – Radiance “Choose Your Own Destiny” ~britneyspearsbeauty.com
- Shakira – S by Shakira ~shakira-beauty.com
- Guess – Seductive (scent strip) ~guess.com
- Mariah Carey – Lollipop Bling: Ribbon, Mine Again, Honey ~lollipopbling.com
- Liz Claiborne – Curve Crush ~getcurve.com
- Yves Saint Laurent – La Nuit de L’Homme (scent strip) ~yslbeautyus.com
“A story of seduction and bold sensuality. Bright, masculine freshness combines with sophistication. Cardamom, Bergamot, Cedar, Lavender, Coumarin, Vetiver.” (Vincent Cassel) - Eva Longoria – Eva by Eva Longoria (scent strip) ~facebook.com/evalongoriaperfum
- Ed Hardy – Born Wild / Born Wild for Men
- Giorgio Armani – Acqua di Gio ~giorgioarmaniparfums.com
Celebrity Endorsement Ads:
- Penelope Cruz – Lancome: Tresor (Perfume)
- Cher & Christina Aguilera – OPI: Burlesque Glitter / Shimmer (Nail Polish)
- Halle Berry – Halle / Halle Pure Orchid (Perfume)
- Charlize Theron – Dior: J’adore (Perfume)
- Zoe Kravitz – Vera Wang: Princess (Perfume)
- Tim McGraw – McGraw: Silver (Cologne)
- Britney Spears – Britney Spears: Radiance (Perfume)
- Shakira – Shakira: S (Perfume)
- Mariah Carey – Lollipop Bling (Perfume)
- Vincent Cassel – YSL: La Nuit de L’Homme (Cologne)
- Eva Longoria – Eva (Perfume)
- Ashley Greene – Mark (Cosmetics)
Editorials:
- Promotion: Cosmo Promo!
~ “Polish Your Look – Payless ShoeSource is freshening up the faces of fashion with our new beauty collection from Unforgettable Moments(TM). Signature fragrances, makeup, and bath and body products help polish your look for any occassion. Visit unforgettablemoments.com to find a store near you.”
~ “Usher VIP – The Scent for Men – VIP is a state of mind, where smart is sexy and intelligence rules the day. Get close to your guy and experience the immediate sensuality of a signature woody fragrance constructed around a rich suede note. ~macys.com” - Beauty: His Picks
Sexy Smelling Skin Softeners… Bebe Sheer Fragranced Body Lotion, $25. “The sexy jasmine and rose aroma was a total turn-on, plus it wasn’t sticky to the touch.” -Amri, 36. - Beauty: Gifts
~ Your Goal: To make your bro and his GF oooh and aaah.
Best Gifts: Bleu de Chanel, $59, for him and Gucci Guilty, $55, for her.
“Spice up their pulse points (Chanel’s contains citrus and cedar; Gucci’s has lilac and patchouli) with the season’s must-have scents. Everyone is going gaga for them right now.”
~ Your Goal: To convince your roomie to clean the feakin’ bathroom.
Best Gift: Lola Marc Jacobs Solid Perfume Bracelet, $45.
“She’ll be so giddy over this two-in-one trinket (a bracelet filled with a solid version of MJ’s Lola perfume) that she’ll want to scrub the tub.” - Promotion: Cool Tips Holiday Gift Guide
“Blue Diamond – Blue Diamond for Women by Nouveau Paris is created with the world’s most sophisticated and expensive ingredients such as rose, jasmine, and plum; creating a radiance which gives a sense of originality to life. Luxurious and glamorous, Blue Diamond is the legend of mystery ($55). Call 1-888-363-3335 for the nearest retailer or visit nouveauparisinc.com. Also, available at select Dillard’s nationwide.”
For more of the December 2010 issue, visit cosmopolitan.com